SweetBitz™ Comparative Analysis
| Attribute | Sprinkles | Flavor Bitz | Chocolate Chips (NSA) |
ShellBe Candies | Specialty Coatings & Chips |
| Sweetener Base | ErySweet+
(erythritol + stevia) |
ErySweet+
(erythritol + stevia) |
Allulose or stevia
(product-specific) |
ErySweet+ and
chocolate blend |
ErySweet+ or
stevia (product- specific) |
| Format / Shape | Rod/stick sprinkles;
standard confetti size |
Small flavored bitz;
variable size |
4M or 2M chip;
standard drop format |
Candy-coated shell;
round medallion |
Chip, drop, or
coating medallion; product-specific |
| No Sugar Added | Yes — NSA | Yes — NSA | Yes — NSA | Yes — NSA | Yes — NSA |
| Flavors / Varieties | Multicolored,
Chocolate |
Cinnamon Dolce,
Strawberry, Blueberry, Peach, Mint Chocolate |
Dark Chocolate 4M,
Dark Chocolate HP, Baker City Dark Choc |
White Chocolate,
Peanut |
Marquam Milk Choc,
Broadway White Choc, Ross Island Dark Choc w/ Inulin |
| Key Features | Plant-based;
gluten-free; Non-GMO |
Plant-based;
pea protein; Natural flavors (WONF); gluten-free |
Dairy-free;
cacao-based; Non-GMO; Kosher |
NSA candy-coated;
chocolate center; Non-GMO; Kosher |
NSA; specialty
chocolate formats; Kosher |
| Labeling | Natural, Non-GMO,
Gluten-Free, Kosher, Plant-Based |
Natural, Non-GMO,
Gluten-Free, Kosher, Plant-Based |
Natural, Non-GMO,
Kosher, Dairy-Free |
Natural, Non-GMO,
Kosher |
Natural, Non-GMO,
Kosher |
| Ideal Applications | Cake decorating,
cupcakes, cookies, doughnuts, frozen desserts |
Trail mix, granola,
protein bars, snack mixes, cereal toppers, baked goods |
Cookies, brownies,
protein bars, frozen desserts, trail mix, baking inclusions |
Snack mixes, trail
mix, confections, baking inclusions |
Coatings, dipping
chocolate, baking chips, confectionery coating systems |
